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India

BYD India sparks festive EV buying with offers

Ahead of India’s festive season, BYD India has introduced its ‘Celebrate Your Dreams with BYD’ campaign, offering special benefits on selected electric vehicles from August 2026. With more than 17 million New Energy Vehicles sold globally and over 15,000 customers in India, the company aims to make premium electric vehicle ownership more accessible during one of the country’s biggest car-buying periods.

Customers purchasing eligible BYD models can enjoy a range of benefits, including charging coupons on selected variants, a complimentary two-year maintenance package, an extended warranty of up to 200,000 km, finance schemes with interest rates starting from 7.77%, and a festive gift hamper with every eligible vehicle purchase.

Supporting the shift to sustainable mobility

The festive offers are designed to encourage more customers to choose electric vehicles by improving the overall ownership experience. As India’s EV market continues to grow, buyers are increasingly looking for vehicles that combine advanced technology, safety, performance and lower environmental impact.

BYD said the initiative reflects its continued commitment to making its global electric vehicle portfolio more relevant and accessible to Indian customers while supporting the country’s transition towards cleaner mobility.

BYD highlights customer-focused approach

Commenting on the announcement, Rajeev Chauhan, Head of Electric Passenger Vehicle (EPV) Business, BYD India, said, “India’s festive season is an important time for many customers to make mobility choices for their families. At BYD, we remain focused on delivering advanced technology, safety, reliability and a strong ownership experience through our electric vehicle portfolio.

Through ‘Celebrate Your Dreams with BYD’, we aim to make the transition to electric mobility more accessible for customers. As families across the country mark new beginnings during the festive season, BYD remains committed to offering advanced technology, safety and ownership confidence through its electric vehicle portfolio, while supporting the broader shift towards sustainable mobility.”